http://www.nst.com.my/nst/articles/15anugerahijau-2a/Article
http://www.anugerahhijau.my/
Inspiring youth to shoot great green videos
2011/05/14
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Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.
This famous Chinese proverb is true even today.
The Anugerah Hijau competition shares the same philosophy as the proverb. Using videos instead, the competition aims to teach the youths today to film and document an inspiring environmental message and/or story to help educate more Malaysians on the urgency to start taking actions today -- for a better tomorrow.
One of the categories for this year's Anugerah Hijau competition (Totally Active -- Capturing the Green) involves coming up with green stories in the form of a short video. Having documentary producer Lara Ariffin as its mentor, this category is all about engaging youth's creativity in telling inspiring stories about the environment, their efforts and their understanding of conservation.
"Education represents a powerful tool in environmental protection, improving livelihoods, and expanding environmental solutions available to young people in developing countries.
"My hope is that through this competition, youths are able to tell their green stories to the world and inspire youths to take action.
"I am absolutely delighted to be part of Anugerah Hijau," Lara said.
"I am excited to learn and see how this year's submissions will be and hope to see some amazing young talents out there who may potentially have the new winning green video. This competition is essentially to mould two kinds of talents -- one is in film making, and the other in environmental protection.
"I enjoy making nature-related films as there is so much right here in our own backyards. I also believe that one should make films or videos that show some hope, or at least show solutions as to what can be done today to improve the environment. I believe people need to be encouraged.
What's the point in portraying the whole pessimistic process of doom and gloom?"
The competition is easy. Send a brief proposal to the Anugerah Hijau internet portal and provide information on what your green story is about.
If your story is selected by the panel of judges, then you are on your way to attending a customised video-making workshop, hosted by EcoKnights and conducted by Lara and her team at Novista Sdn Bhd.
The video-making workshop will be held during the first week of July at the Sepang International Circuit, in conjunction with the Shell Eco Marathon Race.
A once-in-a-lifetime opportunity, this workshop will introduce the finalists to the basics of film-making.
There will be a session dedicated specially to producing the finalists' film and the technical elements of filming and editing.
Lara herself is no stranger to the world of documentary film making. Among some of her more famous works are Among the Great Apes with Michelle Yeoh, The Highland Towers Disaster and Temengor. Together with her husband, documentary producer Harun Rahman, and her amazing and talented team from Novista Sdn Bhd, 10 finalists with the best green stories will be selected and will be enrolled in the workshop prior to the start of their video-making process.
"We hope that with their green videos, we will be able to use social media and networking to give a powerful voice to some of the unheard green stories.
"Anugerah Hijau has given me a choice to focus my efforts on young adults because it will take civic engagement and massive action to create life-saving solutions," Lara said. "I believe in the kinetic energy of youth to inspire major shifts in culture and the environment."
The competition ends on May 31. All you have to do is send the secretariat your green story to the official website, www.anugerahhijau.my.
Ten best stories or submissions will be selected and these stories will then be made into short videos.
There is no limit to the number of submissions an individual or group can make to this competition.
All finalists are required to bring their own video cameras and tripods to the workshop.
Anugerah Hijau is a non-profit corporate social responsibility effort in partnership with CIMB Foundation and the Shell Sustainable Development Grants, the Malaysian Productivity Corporation (MPC), Yuber Active, biohome and EcoKnights.
In its third year, it aims to inspire and elevate the voices of youth today to empower more young people to take charge of their environment.
Read more: Inspiring youth to shoot great green videos http://www.nst.com.my/nst/articles/15anugerahijau-2a/Article#ixzz1MO7aERjN
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